GROWTH INSTALLATION · FOUNDER-LED · 1:1
Brands that show up get trusted.We get you showing up.
From an inconsistent, barely-there presence to a content system that runs — in 90 days.
15-minute fit call · no pitch
THE SOLUTION
Your own content system — designed around your voice, your brand, your calendar.
You already know content matters. What you’re missing is a system — one built around your brand, your voice, and your calendar, not a generic playbook you’ll abandon in a month. That’s what we build with you, one-on-one.
START HERE
Start with a free 15-minute strategy call.
STEP 1 · FREE
15-minute strategy call
Free
“Find out if this is for you.”
An honest read on whether founder-led content is right for you — and whether now’s the moment. No pitch. If it’s not a fit, we’ll say so.
Book your free call →STARTER SESSION
Starter Session
$750
ONE-TIME · CREDITS TOWARD CONTENT ENGINE
One focused 1:1 session plus a written follow-up. You leave with your positioning, your content pillars, and your first five hooks — yours to keep, whether or not you go further. Credits in full toward Content Engine within 14 days.
Book a Starter Session →THE FULL INSTALL
Content Engine
$4,500
$1,500/MO OVER 3 MONTHS
The full install — your positioning, your scripts, your filming method, your flow — built with you. Weekly live sessions that will make you a confident creator. By Day 90 you’ll own it and run it.
Book a Strategy Call →Already running and ready to add creators and the paid that scales what’s working? That’s the next step.
The organic growth engine →WHY IT MATTERS
People don’t buy from logos. They buy from founders they trust.
People buy from founders with a clear voice and a consistent presence — and without one, a prospect can’t tell whether to buy from you or the company next door. A brand account posting ads reads as marketing. A founder sharing the real lessons, the expensive mistakes, the actual thinking — that reads as trust. And trust is built faster through transparency.
Founder-led content is what stands out in a sea of ads, and it compounds. It answers objections before a prospect ever talks to sales, so deals close faster and cost less to win. And it doesn’t only pull customers — it pulls investors, talent, and partners who’d otherwise take expensive outbound and PR to reach.
46%
higher engagement than polished brand marketing
82%
trust a company more when its leadership is active on social
77%
more likely to buy when a company’s CEO is active online
2.5×
more likely to raise capital — Stanford, controlling for traction
5–10×
the reach of faceless corporate posts
WHAT WE BUILD
Four stages. One system you keep.
1
Your positioning
The things only you can credibly say, and how to say them to the people who need to hear it.
2
Your scripts, in your voice
Write posts consistently and easily, while sounding authentically you.
3
Your simple foolproof filming method
iPhone-shot founder content you can feel confident about: easy to execute, no crew, no editor.
4
Your flow
A rhythm built around your busy calendar, so you show up consistently without burnout.
You get a repeatable system that lets you create high-converting, trust-building content with ease.
THE 90 DAYS
Your first 90 days, week by week.
WEEK 1
Find your angles.
In your first strategy session we pin down your positioning — the things only you can credibly say, and who needs to hear them.
WEEKS 2–3
First posts, your filming style.
We build your first 10 posts and establish a filming style that actually works for you.
WEEKS 4–5
Build the repeatable system.
Hook library, format playbook, shot system. You’ve got 10 posts queued and optimized for testing — so we can see what to adjust next round.
WEEKS 6–8
Learn and reload.
We queue the next 10 posts based on what worked, and set up performance tracking that tells you what to do next.
WEEKS 9–12
Package the whole engine.
Everything becomes one repeatable system — brainstorm and ideation, scriptwriting, filming, editing, and assessment.
By Day 90, creating content feels like second nature — not a chore.
THE DIFFERENCE
This isn’t a virality hack.
It’s a system for building customer trust on top of the one thing competitors can’t copy: your authentic self.
Most people who sell content help sell you the same thing: how to go viral. That’s the wrong goal. A viral post spikes and disappears. A system compounds — every week a little more trust, a little more reach, a little more of an audience that’s actually yours. We’re not chasing a moment. We’re building the machine that keeps working after we leave.
Your audience wants to hear from you. Let’s get you showing up.
FAQ
Frequently asked questions.
Is this a course?
No — no login, no video library, no “module 7 drops Friday.” It’s built with you, 1:1, on your schedule.
Do you just write and post for me?
No. That’s deliberate. We build the system that makes writing and filming in your authentic voice fast and easy.
Is this a monthly retainer that never ends?
No. Ninety days, then you run it. The engagement is designed to end — that’s the difference.
I’m not comfortable on camera. Is this still for me?
Almost nobody is at Week 1, and not everybody posts the same way. We build something that works for you, your brand, your personality.
How much time does this take per week?
Three-to-four hours upfront: one working session with us, one filming block, and one editing and posting block. In later weeks, two-to-three.
Which platforms does this cover?
Wherever your buyers actually are. We pick one or two on purpose. Depth on the right platform beats a thin presence everywhere.
How does the Starter Session credit work?
$750 for the session. Move into Content Engine within 14 days and the full $750 comes off the price. If you don’t, you keep your positioning, your pillars, and your first five hooks anyway.
What happens after Day 90?
You run it — the documented playbook, the templates, ninety days of reps, no standing calls, no dependency. When you’re ready to scale with creators and paid, that’s the next step: the organic growth engine.
You can keep scrolling. Or you can start showing up.